Website of the Advertising Standards Authority (ASA) the regulatory body set up by the advertising industry to police the rules laid down in the advertising codes. The site gives details about the work and powers of the organisation including sections focused on consumers, advertisers, schools and colleges and new media. There are online copies of the British Code of Advertising, Sales Promotion and Direct Marketing (CAP Code), the Radio Advertising Standards Code and the TV Advertising Standards Code. The ASA's adjudications back to 2002 can be searched or browsed on the site along with broadcast advertising adjudications and Ofcom adjudications. There is guidance on how to make a complaint, a collection of research reports and surveys conducted by the ASA and links to related websites.
Advertising Standards Authority (ASA)
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